Business purposes can be achieved by using our module website SEO to generate a significant SEO. Search engine optimization ( SEO ) is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines. It is a tool for website optimization in a way that search engine understands it better and provide you with higher rankings. In order to get more traffic drive to your website, on-line store and make sales, a good SEO approach should be adopted.
Features
- Using this module, Manage SEO meta information.
- By default manage meta information for public category and products.
- For individual product manage SEO information from its back panel.
- This module supports to manage meta information for public categories.
- Default feature to add ALT tags to your images is also provided.
SEO Best Practices
Meta Title Tags : A title tag is the main text that describes an online document. Title elements have long been considered one of the most important on-page SEO elements (the most important being overall content), and appear in three key places: browsers, search engine results pages, and external websites.
- Length of a meta title should not be more than 70 characters (including spaces)
- Place Important Keywords
Meta Description Tags : Meta description tags, while not important to search engine rankings, are extremely important in gaining user click-through from SERPs. These short paragraphs are a webmaster’s opportunity to advertise content to searchers and to let them know exactly whether the given page contains the information they’re looking for.
The meta description should employ the keywords intelligently, but also create a compelling description that a searcher will want to click. Direct relevance to the page and uniqueness between each page’s meta description is key. The description should optimally be between 150-160 characters.
Meta keywords : The meta keywords tag is where you put all of the keywords you use in your site. Your keywords are important – even if you take away all of the other words, the user should be able to know what your site is all about when they read your keywords. The keywords should be present in your webpage and it should be related to your content. To make an effective meta keywords keep in mind –
- Write Compelling Meta Tags (i.e Meta Title Tags, Meta Description Tags)
- Hyphens and underscores are preferred word separators
- Recommended Length
- Avoid Duplicate Meta Tags
Image ALT tags : Alt text is meant to be an alternative information source for those people who have chosen to disable images in their browsers and those user agents that are simply unable to “see” the images. It should describe what the image is about and get those visitors interested to see it. Without alt text, an image will be displayed as an empty icon. For alt tags keep in mind-
- ALT tags should be used to accurately describe the images on your page.
- ALT tags should not be used to add keywords to your page
Update your site regularly : The internet continues to grow rapidly. It is continually changing and becoming more popular. You need to keep your site updated and moving forward with the times. If your website has old content, visitors will move on and search engines will consider you dormant – affecting your SEO and page rankings. The way your site is designed and the value of the content that you share on it will draw in visitors to get to know more about you and your products and services.
Did you know ?
- SEO brings your business traffic. Search engine users majorly select the top 5 result page suggestions, so as to gain visitors on your web page you need to rank as higher as possible having a strong SEO.
- Usability of the website and the users experience can be improved by having a good SEO.
- SEO provides business credibility. Listed on the top positions for the keywords user is searching benefits in achieving webiste’s trust.
- SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized web site is more likely to have more customers and make more sales.
- A strong SEO creates business visibility and branding, as you are listed on the top of the search. With an apropriate seo approach, a great visibility with branding can be established.
Workflow
Under settings > Configurations > webkul website addons > you will find website seo configurations, there you can set an alternative text for images on odoo. Admin can also set the maximum characters or letters for meta title, meta description and meta keywords.
Under sales > website SEO, admin can create website SEO for public category and products.
Admin can do the settings to create website SEO for public categories of products. Admin can decide upon the sequence in which seo title should be created with the information included in seo meta title, meta description and meta keywords.
Display of message notification as you generate website SEO after saving the settings to create website SEO for public categories.
Admin can also do the settings to generate website SEO by default for all the products on website. Admin can decide upon the sequence in which seo title should be created with the information included in seo meta title, meta description and meta keywords
Display of message notification as you generate website SEO, after saving the settings to create website SEO for public categories.
Admin can also manage website SEO for individual public category shared on website. Admin need to make sure to un-check the enable auto update for SEO information, in order to save the effective changes made to the seo settings of a public category.
Admin can also create SEO for a product individually. Make sure you un-check enable auto update for SEO information, to save the effective changes in meta title, description and keywords for a particular product.
Support
For any kind of technical assistance, just raise a ticket at : http://webkul.com/ticket/ and for any doubt contact us at support@webkul.com